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The Paris Olympics are approaching, discover our favorite sports brands

Les JO de Paris approchent, découvrez nos marques sportives favorites

The sports season is officially underway, and Paris is preparing to host the 2024 Olympic Games from July 27 to August 11. This is the perfect opportunity for Hercule Studio to unveil its top 5 favorite sports brands. Here's a look at innovative and inspiring brands that perfectly complement the designer and creative sports products offered by Hercule Studio.

Founded in 2015 by Brice Partouche, a running enthusiast and fashion industry veteran, Satisfy Running fills the perceived void in the running market by combining performance and style. Since its inception, this niche brand has been recognized for its avant-garde approach to sportswear, offering an elite wardrobe for runners with its slogan "Performance, Design, and Functionality."

Rapha inspires cyclists to maximize their time on their bikes with innovative equipment for all types of terrain. With its own club, the Rapha Cycling Club , the brand creates a global community of cyclists, offering numerous benefits to its members, including personalized clothing. Rapha's goal is to improve the experience of every cyclist.

Founded by Emily Oberg in New York City, Sporty & Rich offers vintage sportswear inspired by luxury sportswear. Drawing inspiration from exclusive gyms and the outfits of great athletes, the brand offers limited-edition pieces throughout the year. The collections focus on iconic sports like tennis and golf, allowing for a sportswear-inspired, bourgeois look.

Swiss brand On specializes in ultra-comfortable running shoes that optimize energy return. Known for its "running on clouds" concept, On now offers clothing and accessories, while remaining renowned for its revolutionary footwear. Eco-friendly, On even transforms carbon waste into more environmentally friendly shoes and clothing.

Created by tennis legend René Lacoste, the crocodile brand embodies the sporting values ​​of excellence, fair play, and boldness. Recognized worldwide, Lacoste combines sport and fashion with timeless elegance. Each Lacoste collection fosters personal expression and captures creativity and classicism, transforming sports into a refined and prestigious experience.